Who Looks After Artists? | Eloísa Méndez | TEDxColonia Del Sacramento

This TEDx talk by Eloísa Méndez asks how much is actually known about the effect of the music industry on the people who create the music. Common measures such as plays, followers, tickets sold and song results are contrasted with the artist's wellbeing. The speaker, a music marketing analyst, singer and strategist, considers the responsibilities of the industry, audiences and artists themselves. Emotional support, training, financial planning and understanding the purpose of artistic work are among the topics covered.

• Success metrics in music compared with the human impact on creators
• Responsibilities of the industry, audiences and artists
• Emotional support, training and financial planning

Medimos reproducciones, seguidores, entradas vendidas y resultados de una canción. Pero ¿cuánto sabemos del impacto de ese proceso en la persona que la creó? En esta charla TEDx reflexiono sobre las responsabilidades de la industria musical, las audiencias y los propios artistas. Sobre el acompañamiento emocional, la formación, la planificación económica y la importancia de comprender para qué hacemos lo que hacemos. ¿Qué parte nos toca a cada uno para sostener a quienes nos conmueven? Analista en marketing musical, cantante y estratega. Impulsa a artistas emergentes mediante mentorías y visibilidad. Es fundadora de proyectos colaborativos que promueven el desarrollo profesional dentro de la industria musical independiente. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx