Confessions of a photo booth addict | Keith Kok | TEDxSingapore Youth

Keith Kok, founder of Solace Studios, explains why people still queue for photo booths when phones have cameras. After a trip to Seoul, he concluded that people pay for a reason to spend time together rather than for the photo itself. That idea shaped Solace Studios, a self photo booth brand known for washing machine, subway and aeroplane themed booths, which started with an outlet on Haji Lane and has expanded to several locations in Singapore and overseas. This talk was given at a TEDxSingapore Youth event, a TED-format event organised independently by a local community.

• Why people queue for photo booths despite phone cameras
• Origin of Solace Studios after a graduation trip to Seoul
• Themed booths designed as an excuse to make memories together
• Growth from a Haji Lane outlet to multiple locations

Why do we still queue for photo booths when every phone has a camera? On a trip to Seoul, Keith Kok realised people weren’t paying for the photo, but for a reason to spend time together. That idea shaped Solace Studios, where every themed booth is designed as an excuse to make memories with the people you came with. Keith Kok is the founder of Solace Studios, the self photo booth brand behind Singapore’s washing machine, subway and aeroplane themed booths. Since a graduation trip to Seoul inspired its first outlet on Haji Lane, it has grown to multiple locations in Singapore and overseas. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx