TedxGGI: الحياة التي لم أخططها مقابل الحياة التي أعيشها | شوبهام باسّي | TEDxGGI

يتحدث شوبهام باسّي، مؤسس وكالة النمو والإبداع Brand It Up، عن كيف شكّلت التحولات المهنية غير المخططة مسيرته. يصف خططًا لم تنجح، من فكرة متجر إلكتروني للأثاث وعلامة أزياء إلى التفكير في درجة الماجستير في الخارج، قبل تأسيس Brand It Up. يقدم العرض ثلاثة دروس: قد تفيد المهارات بطرق غير متوقعة، وتغيير الاتجاه لا يعني إهدار الرحلة، ولا يمكن التحكم دائمًا في النتائج. سُجّل الفيديو في فعالية TEDx مستقلة التنظيم.

• خطط مبكرة: متجر أثاث إلكتروني وعلامة أزياء
• النظر في درجة الماجستير في الخارج
• ثلاثة دروس عن المهارات والاتجاه والنتائج

In this talk, Shubham Passi shares his personal journey of navigating unexpected career changes, failed plans, and new beginnings. From dreaming of building a furniture e-commerce business to launching a fashion brand, considering a master's degree abroad, and eventually founding Brand It Up, he reflects on how every experience shaped his professional journey. He shares three important lessons: skills can pay off in unexpected ways, changing direction does not mean wasting your journey, and while you can control your decisions, you cannot always control their outcomes. His story encourages audiences to embrace uncertainty, learn from every experience, and move forward even when life doesn't go according to plan. Shubham Passi is the Founder of Brand It Up, a growth and creative agency helping businesses build stronger brands and achieve measurable growth. His work spans brand strategy, performance marketing, content, consumer psychology, conversion, and retention. He focuses on turning strong ideas into distinctive brand experiences that connect with people, build trust, and create sustainable business impact. Having worked across industries including luxury, fashion, furniture, lifestyle, automotive, hospitality, and D2C, he combines creative thinking with technology and data-driven strategies to help businesses attract customers, strengthen brand relevance, and grow. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx